From Expert to Author

NEW BOOK Reveals How To Make Publishers Beg For Your Book

...And Authentically Grow Your Influence on Social Media

NEW BOOK Reveals How To Make Publishers Beg For Your Book

...And Authentically Grow Your Influence on Social Media

Karen Happel

From The Desk Of Karen Happel

Orange County, Ca.

Hey there!

If you’re ready to take the next step in your career and change lives by publishing your first non-fiction book … this is the most important letter you’ll ever read.

But First, A Warning:

Before we go any further, I’d like to make something clear:

Publishers are looking for new authors who already have a large social media following, and this doesn’t happen overnight.

No matter how amazing your expertise or life-changing your advice, there are no social media “tricks” that will get you a thousand new followers by the end of the first week. That isn’t a realistic expectation.

But while I can’t promise that this journey will be easy…

I can absolutely promise that it will be easier and more attainable than you ever thought, while never feeling like you’re selling yourself out.

With my proven process, you won’t feel like you’re shouting into the void anymore. You won’t constantly be scrounging for content or panicking at the last minute and thinking, “What do I post today?!” You won’t be perpetually stuck at 200 followers, only 5 of whom engage with your content.

I’m going to show you how to make social media work for you… not the other way around! You’re a busy professional, and don’t have the time to devote your whole life to the internet – and that’s okay!

My expert tips have turned aspiring non-fiction authors into recognized authorities on social media, generating hundreds of thousands of eager buyers for their books. This is what finally opened up conversations with publishers…

And I believe that my process can help you achieve this, too.

So even if you’re just getting started writing your book or book proposal, now is the PERFECT time to get this important part started. And if your book is already complete, and you’re ready to talk to agents and publishers, you are definitely not too late! But you’ll want to start ASAP.

With that said, let me jump right in and show you...

Exactly What You’re Getting

To be delivered immediately as an e-book

This is different from anything you’ve ever read because it’s a comprehensive social media guide tailored specifically to first-time non-fiction authors.

This isn’t full of cookie cutter social media quick fixes. My method is designed to be customizable to fit your life and your personal brand.

Together we’ll create a plan that is uniquely YOU, by showing you exactly what to do, how to do it, and why.

And don’t worry - this is no boring instruction manual!

It’s a quirky and fun 55-page read you can complete in an afternoon...

And you’ll immediately “get” the entire methodology I’ve personally used to make aspiring non-fiction authors irresistible to publishers and generate thousands of book buyers.

But This Is About MORE Than Just Gathering Followers

Yes, this process is designed to build you a social media following too large for publishers to ignore…

But that’s only a small part of it.

I’m going to show you how to be authentic and vulnerable, creating a community of loyal, active followers who regularly engage with your content.

They’ll view you as a recognized authority in your field and feel connected to the heart-centric part of your brand. You’ll reach new eyeballs in a real and meaningful way.

Connection is at the core of what makes someone successful on social media, and I’m going to show you how to bring it all together in one beautiful message that will attract people who are truly your audience.

These are the types of followers will who BEG to buy your book, and that’s what will set you apart from everyone else online.

If potential book buyers is what publishers want (and it is)... they’re going to be signed, sealed, and delivered after seeing your vibrant personal brand and followers who love it.

So like I said, there’s more to this process than “just” collecting followers.

Here’s a fraction of what you’re getting...

You have a superpower that’s PERFECT for building a following… here’s how to hone it in & use it to your advantage
2 keys to make you shine on social media (and actually ENJOY producing content!) (page 33)
Why targeting LESS people will yield a BIGGER (and more valuable!) following (page 27)
How to create a realistic posting schedule that sets you up for success (and eliminates the “augh, what do I post today?!” panic) (page 38)
How to share your expertise on social media without “giving away” the content of your book (page 45)
It’s not about the number of followers. It’s about THIS number… (page 49)
Why a publisher is 10X more likely to choose someone with 30K followers over you (even if your book is amazing) (page 6)
How to choose & define your ONE platform (so you can avoid burnout and get the most out of social media) (page 31)
5 tips to give your readers what they crave (and create a truly engaged audience) (page 46)
How to develop a content strategy that pleases the algorithm (and is easy to stick to for the long term) (page 36)
“Isn’t it the publisher’s job to promote my book?” (page 24)
The 2 things every publisher is looking for (hint: a life-changing book is just the beginning!) (page 16)
How to make your expertise known BEFORE people read your book (so they’ll respect you as an authority and beg to buy) (page 17)
A simple exercise to find inspiration for creating content (that hits the mark with your audience every time) (page 40)
My special formula for crafting a social media bio that speaks to your future reader (so they’ll gladly hit the “follow” button) (page 42)
Use these 3 storytelling features to sell on social media WITHOUT being sales-y (page 23)
14 questions to get inside the head of your future reader (so you can attract & impact the people who need your teachings most) (page 29)
The do’s and don’t’s of engaging with your followers (page 51)
What to do 30 minutes before and after you post to get maximum likes & comments (page 52)

...and so much more.

This book is only 55 pages, but it’s PACKED with valuable content on every single page.

Here’s What To Do Next

The "cost" of this book is $5.90, and you’ll get it right away as a download.

As soon as you place your order, you'll get an email with a link to download the book.

You'll be able to access it anywhere, immediately, whenever you want without having to lug around a hard copy or wait on the mail.

Oh, and in case you're wondering...

THERE IS NO CATCH!

With a price this low, you might expect to receive follow-up calls from behind-the-scenes marketing staff or get signed up for an expensive program behind your back.

But this offer has no catch.

There are NO hidden programs you’ll be automatically signed up for.

I've decided to give you this book for just $5.90 so you can see for yourself how this process has taken my clients from unknowns to bestselling authors.

My intention is that you’ll love it, get amazing results, and beg me for more!

Time Is Very Limited

This book is part of a test I’m running for my business.

And because the price is so low, I’m taking a loss on the book.

It currently costs me about $22 to sell one book.

Now, why would I do that?

Simple - I’ve packed as much value as possible into this book, and I’m hoping you love it so much, you’ll want to work more with me down the road.

And lastly, even though you’re getting immediate access to my book…

Yes.

Of course there's a full money-back guarantee.

In fact, it’s perhaps…

The BOLDEST Guarantee in History

I 100% guarantee you'll love this book, or I'll return your $5.90 - and let you keep the book anyway.

That's right. If you’re unhappy for any reason, just email me and I'll refund your $5.90, no questions asked.

How's that for fair?

This Is Truly A Limited Offer, So Claim Your Copy Now Before They’re All Gone

Give Me The Book

Thanks for taking the time to read this letter. I look forward to hearing from you soon!

Karen Happel

P.S. If you’re like me and skip to the end of these letters, here's what you need to know:

I’m offering you a 55-page book that outlines how to build a social media following and become irresistible to publishers, even if you’re starting from zero.

The book is $5.90.

What’s important about this is that your new followers will be engaged, trust you as an authority figure, and line up to buy your book.

This is a very limited offer because it's a marketing test.

There is no "catch" to this offer. You will not get signed up for anything else or get any annoying phone calls from a salesperson.

In fact, if you don't like the book, let me know and I'll refund your $5.90 immediately. You don’t even need to send the book back.

Click here to claim your copy now. You won’t regret it.

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